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Digital marketing is advertising and promoting things using the internet and electronic devices. It includes websites, social media, email, and online ads to reach and engage with people online. It’s how businesses connect with customers in the digital world.
SEO stands for “Search Engine Optimization.” It’s a set of techniques and strategies used to improve a website’s visibility in search engine results like Google. The goal is to make a website more likely to appear at the top of search results when people search for relevant keywords. SEO involves optimizing content, using keywords, and enhancing the website’s structure to increase organic (non-paid) traffic from search engines.
SEO can boost your sales by making your website more visible in search results. This attracts more interested visitors, improves your website’s credibility, and can lead to more customers. It’s a cost-effective way to grow your business online.
To start marketing, you need:
1. Clear goals, 2. Know your audience, 3. Budget, 4. Plan, 5. Branding, 6. Content, 7. Analytics, 8. Patience.
These elements will help you run successful marketing campaigns.
SEO works by making your website more appealing to search engines like Google. It involves:
Keywords, Content, Links, Technical Optimization. When search engines see these elements, they rank your website higher in search results, making it more likely that people will find and visit your site.
Website development is the process of creating websites. It involves designing how they look, making them work, and keeping them up to date and secure.