What is an Initial Public Offering (IPO)? A maiden public issue of shares by a company is termed as an Initial Public Offering (IPO). It is often treated as a milestone in a company’s lifecycle and usually marks the transition from a small closely-held company to a listed entity. Most IPOs are done by smaller, younger companies which need capital to expand their business. However, often they are... 

There are some good news for franchise entrepreneurs out there. As per SEBI, Securities and Exchange Board of India circular, it has relaxed its norms for listing SME companies. Most of the 2000 franchisors in India are SMEs. Here are some good news, which would help you list your Franchise Brand raise additional capital, especially when considering that the sources to raise funds are limited. The... 

Finally, after years of waiting, the Indian Cell Phone Consumer will finally be able to enjoy high speed internet access and various other allied services. One would definitely want to consider what would be the impact of 3G services for franchisors, franchisees and the community alike. A quick peek into 3G Auctions: - Generated a whopping Rs. 67,000 Crore (USD 14.5 Billion) for the Govt. of India,... 

The best marketing insight can be from common sense and directly knowing the customer. In th fast- paced times of today, we need to reinvent our thinking on the following core issues. IS TV THE RIGHT MEDIUM? In today’s times, when TV has become the favourite pastime of most, it is most ironical to note that TRPs, short for Television Rating Points, have dwindled considerably despite the wide range... 

It seems companies have come of age and have taken cue from a recent estimate that says that women account for over a fourth of the overall internet users in India. A case in point is of ad network Ozone Media Solutions which is vying to promote women-centric brands with potential users online. Though, in other cases, the target audience is not restricted to the fairer sex alone. The catch is to tap... 

One of the most favored exercises of entrepreneurs is brainstorming startup ideas with other entrepreneurs. It helps one to gain a lot of value from a fresh perspective. Brainstorming basically triggers strong discussion, new ideas and new opportunities. So here are 7 key points for brainstorming startup ideas that offer a great deal of help: Use Cases To simplify the complexities of a startup, it... 

Having the best support staff matters The best team has always been talked about. Also, the value- addition through A- players who are considered more viable and productive, as compared to B-players or even C- players is stressed upon too often. However, keep room for the support staff- accountants, bookkeepers, janitorial staff, etc. This section of the staff is capable of bringing about a massive... 

A few weeks following a survey that threw light on the topic of staff disliking the use of jargons at workplace a new poll has revealed that the users of these jargons, the managers themselves wish to see the end of this popular trend. The most recent study conducted on more than 200 managers on the very topic suggests that a whopping 67%of managers are put off by terms such as “blue-skies thinking”... 

Franchising is definitely flourishing with a lot more established players are now exploring this idea. In India, previously, it was only the small cash strapped retailers that were considering the option, now even the larger ones like Westside are doing that. Some other Indian companies are exploring this idea as well, this time it is United Spirits, the second largest spirits company in the world... 

WELL – PLAYED!! The catchy phrase from the cricket lingo ‘Second Innings’ got an entirely different meaning when an ambitious student- teacher duo from The Maharaja Sayajirao University of Baroda, Vadodara launched a website called ‘Second Innings’ exclusively for the very hardworking and sincere crop of the elderlies for whom retirement did not mean an end to working and taking up responsibilities. Being...